Tuesday, July 24, 2012

IBM Social Business Breakfast - Photos & Notes #IBMsocbizNZ

Evolving from Social Media > to > Social Business.

Key Takeaway: AGENDA... to make Social Business a reality for your organisation

At 7:30 am today, I was among the lucky ones to attend a Social Business Breakfast (hashtag #IBMsocbizNZ) at IBM New Zealand. A smart marketing morning with crisp digital bytes!

Attracting a full turnout of marketers for the opening session in a well-arranged conference room (with generous breakfast + coffee), the event was organized by IBMer, Vaughan Rivett.

Many Thanks... IBM for breakfast, and @SocialBizGuy for your talk. Much appreciated.

In his presentation, Vaughan narrated The Success Story of How IBM transformed into a Social Business, taking attendees through the process and elements of a Social Business strategy.

The event ended with an open Q&A round, and a business card draw with some cool prizes - 4 books authored by Collaboration Strategist, Michael Sampson. And 3 headsets by Plantronics.

You'll find more event details here on Facebook, 
Michael Sampson's detailed notes on the event here
and, Vaughan Rivett's event summary on his blog here.

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